Visually connecting the dots between language processing and productivity for publishers all over the globe.
Visually connecting the dots between language processing and productivity for publishers all over the globe.
Overview
NeuralSpace is an Ai language processing platform which supercharges productivity and multi-lingual outputs when producing video content. Their products support language translation, automation and mixing and dubbing. Their tools also give users the ability to train their own Ai for bespoke subtitling and audio translation.
Deliverables
After securing more funding, NeuralSpace needed a mini brand refresh to mark this growth milestone. I delivered a series of exploration workshops, brand identity, art direction, marketing website and design system.
Role
The client needed help in understanding the importance of branding, so I conducted multiple workshop sessions with the aim to find out how they saw their brand represented. I was then able to propose a new visual system for their technology offering which ties in with the primary logomark.
Branding
The curves and points in the 'N' mark represent the collaboration between human and machine, and where the two meet together to action a process within the points. This approach was further expanded to represent the different product technologies, and creates devices which can support an array of contextual uses.
I conducted an audit of the current NeuralSpace website by mapping out where each page links to - in order to visually demonstrate how fragmented their current UX was. The brand discovery workshops were interactive and this allowed me to gain insight into how the client thinks about their brand, and areas for improvement.
I conducted an audit of the current NeuralSpace website by mapping out where each page links to - in order to visually demonstrate how fragmented their current UX was. The brand discovery workshops were interactive and this allowed me to gain insight into how the client thinks about their brand, and areas for improvement.
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