Professional mockup scenes with unique artistic direction for all types of creative projects.
Professional mockup scenes with unique artistic direction for all types of creative projects.
Overview
Scene Design is a new explorative project which produces digital creative assets such as mockups and photography. The project experiments with pushing boundaries on what is achievable using Ai to enhance creative output.
Deliverables
Scene design necessitated the development of an Ecommerce platform capable of supporting automated digital downloads. To achieve this, I constructed a bespoke store utilizing Webflow, incorporating extensive custom code to enhance the user experience in alignment with the Scene brand concept.
Role
For the Scene Design project my role was to create the name concept and how the brand can visually support this. I also had to think of a nomenclature for the creative asset collections so that the library could expand. As well as branding I also created the Ecommerce store and configured a lot of the integrations needed.
Branding
The main idea was to create a brand which represented 'setting a scene'. As if the logo device was a frame or window into the the creative potential which the assets could provide to it's users. A strong, contrasting colour pallet allowed for the editable assets to stand out within the scenes. To compliment this I also created a unique set of icons to visually pair with the main logomark.
Each mockup collection follows a certain theme where multiple assets can be featured. Common objects are digital devices, books, stationery, and packaging placed within unique settings.
Each mockup collection follows a certain theme where multiple assets can be featured. Common objects are digital devices, books, stationery, and packaging placed within unique settings.
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